Missed calls
Demand that never becomes a conversation.
Revenue Recovery Pilot · Texas
Find the revenue your business is already generating — but not capturing.
Evidence-driven research for home service businesses. We investigate where qualified demand is lost and identify measurable opportunities to recover it.
No customer personal information required.
Potential revenue journey
First contactEstimateDecisionFollow-up
What we investigate
Revenue often leaks quietly.
We focus on operational gaps that can be observed, measured, and tested — without disrupting your team.Unconverted leads
Interest that enters the pipeline but does not progress.
Unsold estimates
Quoted work that remains undecided or unclosed.
Dormant customers
Past relationships with unrealized repeat potential.
Follow-up gaps
Opportunities lost between contact, estimate, and decision.
Current research
A focused study of the gap between first contact and sale.
DYROON is conducting an independent pilot with home service businesses in Texas. The goal is to understand what portion of potential revenue may be lost across the customer journey — and where a practical recovery experiment could create value.
This is exploratory business research. We make no promises of specific financial results; findings depend on the quality and availability of each participant’s aggregate data.
How the pilot works
Lightweight by design.
A clear four-step process, built to respect your time and your customers’ privacy.Share aggregate numbers
A focused review of operational totals — not customer records.
Map the leakage
Identify where potential revenue falls out of the journey.
Prioritize opportunities
Isolate practical recovery opportunities worth testing.
Receive the findings
Get a concise summary and suggested next experiments.
Privacy first
We do not require names, phone numbers, email addresses, addresses, or other customer personally identifiable information (PII). Aggregate operational figures are sufficient.
About
Edmundo Guillen
Commercial Engineer · Applied Statistics · Independent Business Researcher
Edmundo is a Commercial Engineer with a Master's degree in Applied Statistics. His work focuses on evidence-based experimentation and measurable business outcomes, developing a practical research methodology to help service businesses identify and evaluate revenue recovery opportunities.
Revenue Recovery Pilot